Marketing Campaign Link Tracking
Campaign links need to look on-brand, not like output from a generic shortener.
How Current applies to real problems.
Campaign links need to look on-brand, not like output from a generic shortener.
Marketing teams run the same campaign across email, social, paid, and partner channels at once.
Multiple campaigns, brands, or teams often share the same link-shortening tool.
Print materials, packaging, signage, and event swag have no built-in way to report back on performance.
Larger organizations want one identity system for every application, not another separate password.
Some teams want link creation and reporting built directly into an internal tool or workflow, not a separate app to open.